Trützschler Nonwovens participated in the recent RIGHT Hygiene Conference in New Delhi, joining industry professionals for discussions on efficiency, sustainability and future developments in hygiene-product manufacturing.
The event provided the company with an opportunity to exchange views with customers, regional partners and industry specialists while gaining a clearer understanding of the requirements shaping India’s hygiene market.
Local Market Knowledge Meets Global Nonwoven Expertise
Trützschler Nonwovens was represented by colleagues and partners from China, India and Germany, reflecting the international cooperation behind the company’s customer-support strategy.
Participants included Weiping Zhang, Vice General Manager of Trützschler Textile Machinery Jiaxing; Amar S. Surve, Deputy General Manager at A.T.E. Group; and Christoph Brauers, Sales Director India at Trützschler Nonwovens.
According to the company, bringing together specialists with different regional and technical backgrounds enables it to combine local market knowledge with international experience. This approach is particularly important in hygiene-product manufacturing, where producers must respond to changing requirements related to efficiency, raw materials, product performance and sustainability.
Trützschler Nonwovens said direct conversations at industry events help technology providers better understand regional manufacturing conditions and identify future opportunities together with customers.
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Support Across the Investment Lifecycle
The company’s cooperation with customers extends beyond initial machinery selection. Trützschler Nonwovens works alongside its local representatives, regional partners and global specialists to provide support throughout the lifecycle of an investment.
This process can begin with early technical discussions and technology selection before continuing through machine start-up, production optimisation, upgrades and plant modernisation.
For hygiene-product manufacturers, access to local expertise can help address immediate operational requirements, while support from international specialists provides additional knowledge for more complex technology and process decisions.
The RIGHT Hygiene Conference brought these different areas of expertise together in New Delhi. However, Trützschler Nonwovens emphasised that this model of cooperation is part of its everyday approach to serving customers worldwide.
As demand for efficient and more sustainable hygiene production continues to influence technology investment, cooperation between machinery manufacturers, regional representatives and producers will remain essential. Combining direct knowledge of local markets with international technical expertise can help manufacturers select appropriate solutions and improve the long-term performance of their production lines.















