During the virtual Neonyt on Air to be held from July 13-17, 2020, fashion and digital experts will be discussing innovative topics related to lifestyle, business and knowledge in panel talks and live interviews. Plus: the initiators of Frankfurt Fashion Week, Messe Frankfurt and the Premium Group, will discuss on what summer 2021 has in store.
Opportunities and challenges for the sustainable fashion scene in times of Covid-19. Digitalisation as a driver of innovation. And news from the Neonyt community.
These and other topics are at the focus of the first Neonyt On Air. The new virtual format will be running the tradeshow’s social media channels, in addition to the new digital order opportunities in collaboration with B2B online marketplaces The Brand Show Circular and Joor as preferred partners.
“The fashion industry and the tradeshow business are not only facing new challenges but, above all, also great opportunities,” Thimo Schwenzfeier, show director of Neonyt, said in a press release.
Together with pioneers from the sustainable fashion industry such as Hessnatur and trailblazers of the digital business like Browzwear and Yoonatech, as well as our two preferred partners, we will be examining these opportunities in particular.”
As an introduction to the rest of the line-up, on Monday 13 July 2020 Show Director Thimo Schwenzfeier, Creative Director Magdalena Schaffrin and Content Director Max Gilgenmann will be addressing the community in video statements. And Olaf Schmidt, Vice President of Textiles & Textile Technologies at Messe Frankfurt, will be giving us an idea of what will be discussed on Friday, when the focus will be on Frankfurt Fashion Week.
Coronavirus-related uncertainties are forcing the creative and fashion industries to find new ways of working. This prompted Luxiders magazine to do a Neonyt editorial shoot. The storyline: fashion in uncertain times. For a glimpse behind the scenes, head over to the Neonyt instagram profile on Thursday afternoon.
Where fashion and design meet sustainability and digitalisation: what potential does Frankfurt Fashion Week have for the Rhine-Main metropolis, the fashion industry in general and for the two initiators Messe Frankfurt and Premium Group, but also explicitly for Neonyt?
Answers to this question will be provided by Peter Feldmann, senior mayor of the city of Frankfurt am Main, Detlef Braun, member of the executive board of Messe Frankfurt, Olaf Schmidt, vice president of Textiles & Textile Technologies at Messe Frankfurt, Thimo Schwenzfeier, Neonyt show director, as well as Anita Tillmann, managing director of the Premium Group. Anita Tillmann and Olaf Schmidt will be answering further questions about Frankfurt Fashion Week.
