itma 2027

Première Vision Shenzhen in China concludes with great success

The 24th Fashion Source Shenzhen International Exhibition for Clothing Supply Chain, the 9th Shenzhen Original Design Fashion Week and the 3rd Première Vision Shenzhen, concluded with great success at Shenzhen Convention & Exhibition Center (SZCEC) on October 15, 2021.

The events featured over 1,500 exhibitors, 25 fashion shows and 300+ independent designer brands.

The three-day events gathered over 38,651 visitors collectively, covering various groups of core buyers comprising brands, agents, distributors, fashion buyers, e-commerce operators and department stores/shopping centres from China.

Première Vision Shenzhen covered an exhibition area of 5,500 m2 and welcomed 3,651 visitors and 36 exhibitors from France, Italy, Spain, Turkey, Korea and China. They presented their latest collections of fabric, design, leather and manufacturing.

The fashion trends of Première Vision AW 2022/23 were showcased at Hall 6 of SZCEC, along with trend presentations and a Trend Tasting seminar guided by the Première Vision fashion team. A series of 9 digital talks were also held to discuss the main current and future issues of the industry: Eco responsibility, the evolution of the fashion ecosystem.

The 9th Shenzhen Original Design Fashion Week had YAN (a Chinese phrase meaning multiplying or thriving) as its theme, promising another good harvest is on the way. Over the three days, the event hosted 25 fashion shows and attracted 10,750 visitors.

Many Chinese original designer brands including Yizhuo, Van Sunsun, HMLuscious, Complementair, Wujing, Indeterminacy, Awana×Racy, David Sylvia, and Jinxi•Tang displayed their latest fashion runway shows, the organisers said in a media release.

As an international leading force of fashion supply chain, Fashion Source drives the development of China’s fashion industry and enhances soft power and creativity of fashion in Shenzhen. The three-day event collaborated with absorbing activities such as Fashion Source AW 2022/23 Colour Trend, Fashion Source AW 2022/23 Knitwear Trend and over 40 professional talks, which gathered big names from the fashion industry and encouraged them to exchange ideas.

One of the key roles of Fashion Source is to help exhibitors to develop more businesses. To make it happen, Fashion Source brings new attempts and breakthroughs. For example, except for organising 20 sessions of regular business matching joined by brands like Eeka, Marisfrolg, Ellassay, Chlosio, Maxrieny and MO & CO, Fashion Source planned the FS+ Selected Business Fair. The FS+, carried out with 4 exclusive orderings, was attended by over 180 high quality suppliers with more than 400 items of new collections and 200 specially invited buyers.

The 25th Fashion Source Shenzhen International Exhibition for Clothing Supply Chain, the 10th Shenzhen Original Design Fashion Week and the 4th Première Vision Shenzhen are slated to take place at a new venue, Shenzhen Word Exhibition & Convention Center, on April 19 to 21, 2022.

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