Global textile and apparel industry’s huge dependence on China as a manufacturing base, where the novel coronavirus (COVID-19) first struck, and the subsequent spread of the virus to other countries leading to store closures and dwindling demand have impacted the industry. The capacity of other countries to benefit from this situation is limited.
A webinar “COVID 19 – The Superstorm in Global Supply Chain” will discuss the situation arising from the pandemic, and the extent to which other manufacturing countries like Bangladesh, Vietnam, Turkey and India are able to take advantage in terms of increasing orders, etc. The webinar is to be held on Thursday, April 2, 2020 at 7:30 a.m. Eastern Time (US & Canada).
Rick Helfenbein, renowned apparel consultant and the former president and CEO of the American Apparel & Footwear Association (AAFA), along with Fibre2Fashion’s Market Intelligence team will discuss the impact of COVID-19 on brands, retailers, manufacturers and consumers. China’s challenged position, emerging beneficiary countries, and contingency plans for future will also be discussed.
The webinar would also deliberate on the industry’s expected performance in the year 2020 in view of challenges like COVID-19, the US-China trade war, and Brexit.