Interview with Mr. Dhruv Garg / Director at Avi Chemicals India
Foundation of the company was led in 1980 as a trading company for dyestuff, chemicals and auxiliaries. Our journey started with the trading of dyes for the textile and woolen industry. We started building a customer base across different cities.
After having hands-on experience of products and thorough know-how of customer demands we began manufacturing, which was indeed a turning point for our business. Our moral values allowed us to sustain in the market in good times as well as bad. Our customers played an important role in making our success dreams come true. Dedication, Devotion, Commitment, and Quality are the basic pillars that helped us to become a prestigious company.
Extending our network today we export to more than 9 countries including TURKEY, RUSSIA, ITALY, PAKISTAN, IRAN, BANGLADESH, INDONESIA, VIETNAM, SRI LANKA, UAE and many more. Today we have turned out into a GROUP OF COMPANIES where each sister concern company has carved its own success path and is well prepared and equipped to achieve the same.
Avi Chemicals range of products and Applications …
Our range of products includes dyestuff for textile applications. We are currently working on reactive, acid and direct dyes majorly with our monthly production capacity of more than 200 tons combined. Our product range includes various applications on all types of fabrics that can be used under various conditions of dyeing and printing.
We as a company are recently working on developing our new product range such as pigments and solvent-based dyes. We believe that in order to achieve success in this competitive industry we must prepare for the future and start working towards a common goal. For this reason, we have two new upcoming plants that will soon be operational by the end of this year with a diversified product range for different applications in the solvent base along with non-fabric material.
How do you evaluate Indian textile dye and textile chemicals manufacturers?
The Indian textile market is one of the largest textile markets globally. And we all revolve around this market and try our best to provide different solutions in order to make this industry grow and move forward. The textile auxiliaries sector has great scope not only in the Indian textile market but also at a global level. In order to meet the growing demands we have experienced tremendous growth in export and import of textile-related products globally. Not only in developed regions but it is believed that underdeveloped and developing countries are also acting greatly in terms of their efforts.
dyestuff and textile chemical’s fast growth is greatly influenced by the booming demand from the western region. Markets of various countries have seen an increase in demand recently and which has been one of the great factors for the development of Indian dyestuff and textile chemical manufacturing.
How many percent of your products are exported to international markets and how many percent are used in india local markets? Where are your main export destinations and countries?
Out of our complete supply, approximately 60% of products are used in the Indian local markets while we export up to 40%products and in the future, we aim to increase our supply towards the export market. Extending our network today we export to more than 9 countries including Turkey, Russia, Italy, Pakistan, Iran, Bangladesh, Indonesia, Vietnam, Sri Lanka, UAE and many more.
The textile industry is one of the most polluted and dangerous industries, especially for the environment and water sources and textile auxiliaries play an important role. How can we produce textile auxiliaries with minimum harmful substances?
With an increase in awareness about the harmful effects of textiles, industry people are greatly acting towards curbing the same. We have started taking careful measures in our industry to the full extent of our understanding. Industries have started treating the harmful substances released during the procedure of manufacturing and application.
With complete treatment plants and industry has started to take control of the pollutants and decreased the ratio substantially. With growing awareness, we believe that in the coming years and increasing efforts towards development we will soon be able to figure out ways to achieve our requirements with minimum effect towards the environment.
As a textile auxiliaries expert, how do you evaluate the textile and apparel industry in the MEA (including Turkey) region and its Potential for the future?
The textile industry is still believed to be a rising industry as it has never ending demand. Textile materials are used in our day-to-day life at every stage, from clothing to home decor. As per my vision, I believe that the textile industry in the MEA region along with Turkey has huge potential still left to be achieved.
Industry in the region has developed greatly and is still working hard to work over new innovations. MEA and Turkey are believed to be one of the fastest-growing regions in the textile industry.
How do you evaluate Avi Chemicals product’s quality-price balance in comparison with your competitors out of India?
Avi Chemicals aims to give an all-rounder solution to its clients revolving around dyeing, printing and finishing of the material. We believe that with our long-running experience and expertise in the industry, we have been able to better understand the needs of the market and provide solutions that are well-tailored to the needs with quality and price balance.
Quality and price of our products has been very important aspect for us and we try our level best to provide our clients with the best deliverables. Avi Chemicals has been able to compete well in the market out of India with our annual growth rate of more than 35% of our international clients.
