The 16th edition of the Apparel Sourcing and Shawls&Scarves Paris shows, with 366 and 26 exhibitors respectively, demonstrated their immense importance for clothing production and textile accessories in global terms. 3,929 visitors flocked to The Fairyland for Fashion, a new record high for attendance, with a 2.35 increase compared with February 2018.
“Business got going extremely quickly. Buyers were intent on determining how feasible their projects were and on getting in first when it came to exclusives. The professionals had already decided what they would look for ahead of the show and wanted to make things happen as fast as possible.
From the very outset we were focused on what is central to our work: trade talk and business. The atmosphere remained very vibrant throughout. Prime contractors attended the shows in the first place for work and to satisfy their curiosity. I am delighted to see the full effects of our strategy – encouraging contact with the materials, the skills and the people who offer them.
It is an approach that I want to keep pursuing, no matter what, as nothing is a substitute for actual dialogue with the people and the materials. The almost febrile appetite of visitors thronging the aisles during the first few hours of the shows gives me encouragement in this respect” remarks Michael Scherpe, [president of Messe Frankfurt France.
The products offered at Apparel Sourcing Paris, very diverse in terms of specialisation (from suits to sportswear and from underwear to dresses and blouses), techniques (bespoke tailoring, knitwear, accessories etc.) and ranges (for men, women and children) were aimed at every budget. This allowed buyers to consider the manufacture of future collections calmly. They immediately headed for their usual suppliers, while keeping an eagle eye on the new products offered.
“A busy and positive atmosphere reigned throughout this February session. Was it because the dates were slightly later in the industry calendar and because firms were eager to finalise their projects and ensure their goals? It also appears that the market is interested in improving how it responds to consumer demands (co-design, sustainability, durability), which has given rise to new approaches by suppliers to demonstrate their capacity to respond to them.
It is especially the case with regular suppliers who it is easy to engage with. However it is always satisfying to see that visitors are still just as interested when they encounter new countries or clothing manufacturers that we have tracked down for them”, continues Scherpe.
At the trade show, the catwalk shows and lectures dedicated to new developments in the fashion industries did not disappoint, especially those relating to a mix of creative skills, such as the catwalk show from a variety of countries, grouping Ethiopian, Cambodian and Chinese designers or the catwalk show highlighting talent from Montfermeil.
The lecture about the advantages offered by Ethiopia – definitely a country that is attracting a lot of interest – was very well attended. The presentation on skills and world heritage, even though it was on the final day of the show, left a lasting impression on the audience.
