Interview with Carmen Silla – Marketing Director at Jeanologia – Spain
KTJ: First of all, please let us know about Jeanologia company history and its success story in the textile sector.
CA: Jeanologia is an innovative and multicultural company with over 25 years of experience developing sustainable and eco-efficient technologies for the garment finishing industry.
Our main pillars are innovation and human values, and our mission is to create an ethical, sustainable, and eco-efficient textile industry through our disruptive technology and our know-how.
Today we are leading the transformation of the textile industry with our disruptive technologies, capable of increasing productivity and reducing water and energy consumption, while eliminating waste and harmful emissions, guaranteeing zero pollution, and also offering infinite possibilities for garment design and finishing.
Jeanologia has clients in 5 continents through its 10 subsidiaries. Over 35% of the 5 billion of jeans produced worldwide every year are made with our technologies, and the biggest market brands place their trust in Jeanologia, using our technology.
KTJ: Please let us know about Jeanologia participation at ITMA milano 2023. Do you have any new technology to exhibit in ITMA for first time?
CA: At ITMA 2023 will present the end of the water era in the textile industry, leading the way to a circular, zero-discharge industry through the integration of our technologies and we will also present our revolutionary processes to achieve an authentic vintage look using only air.
We are committed to process automation for enhanced productivity in the textile industry and to water and energy savings, while staying product-centric to achieve authentic and fashionable garments with low environmental impact.
During the show, we will show how are the production plants of the new era in textile industry. Through the integration of our technologies and the connectivity of our machines we are defining the future of the textile industry enhancing automation, digitalization, sustainability and creativity at the lowest possible cost to achieve an authentic fashion product.
We also present Atmos, our revolutionary process that achieves natural aging of garments and stone wash look without water, chemicals or pumice stones, replacing traditional water washers with air washers.
With our G2 ozone technology and our INDRA patented system, which achieves perfect control of the humidity and atmosphere temperature, we attain the same effects that were previously only possible with water, chemicals and pumice stones, while ensuring perfect reproducibility and enhanced productivity in a more efficient, sustainable and safe way.
KTJ: What is Jeanologia range of products and machinery in Denim finishing industry in ITMA? Share with us the most important properties of Jeanologia machineries in ITMA 2023.
CA: Our technologies cover the entire production process, from fabric to garment finishing. Thanks to them, we are marking a new era in the textile industry through sustainability, digitalization, and automation, offering endless possibilities for sustainable and efficient garment design and finishing.
Besides, we have connected all our technologies, creating a digital workflow, from fabric to garment finishing, further closing the loop towards sustainability.
Jeanologia is pioneer in laser technology, achieving a perfect replication of vintage look and new ways for creativity providing highest productivity at the best cost per garment while offering the most efficient energy management.
In fact, our lasers are up to 50% faster and with 50% less energy consumption than other laser technologies on the market and with a higher quality of marking. Besides, our lasers simplifying processes, providing hyper realistic designs in an automated and sustainable way and avoid second quality garments.
Other of our milestone in the industry are the air washing machines as I have explained before with G2 ozone technology and INDRA.
We have developed also an innovative eco-efficient washing machine called DancingBox 420 which is adapted to perform any type of washes and garment finishing achieving the best abrasion in a faster and environmentally friendly way.
His patented design of Dancing Beaters maximizes the efficiency of processes, reducing water, chemicals, and energy use, whilst improving the e-Flow performance (our technology based on nanobubbles of air that act as a carrier to transmit chemicals into a garment with a minimal quantity of water and zero discharge)
All these technologies are coupled with our H2Zero water recycling system capable of reusing 100% of the water used. It allows greater productivity and performance with minimum electricity consumption, and completely eliminates waste from the textile industry.
By integrating and conecctiong all our technologies, we enable new productions models that provide five fundamental benefits to the textile industry: they are eco-efficient, cost-neutral, scalable, agile and digital.
KTJ: Sustainability and recycling is an important subject for textile manufacturers all around the world, what is Jeanologia sustainability policy?
CA: We are committed to eradicate the most polluting processes in the textile industry by addressing highest textiles sustainability problems, aligning the combination between planet, profit and people.
We believe that being sustainable is also a key to reducing costs and making profits in the textile industry.
We work to change the entire jean production process making it a success story that can be transferred to other garments.
Our commitment is to achieve what we call Mission Zero: the elimination of 100% of the waste generated in the manufacture and finishing of Blue Jeans from the fabric to the final garment, reducing water usage to near zero and returning clean water to nature.
For this reason, we join forces with all players in the industry becoming their technological partner and helping them to be more sustainable and efficient, always focusing on the product.
KTJ: Reducing production cost is a priority for all textile factories , how Jeanologia machineries can help manufacturers in this field?
CA: Cost reduction is a main priority in all our technologies to enable the transformation to a more sustainable industry, providing the lowest cost per garment which is the productive unit in our industry.
Our technologies are focus on achieving maximum production in the shortest possible time, with a lower consumption of resources such as energy, water and chemicals.
Technologies that achieve the desired look through simplified, more sustainable and efficient processes that speed up pre-production and time to market, obtaining perfect reproducibility from the first to the last garment.
During all these years, we have gained the confidence of the market with our technologies, giving value to our customers by offering the best return on investment.
KTJ: Digitalization is a great step to creat a common language to achieve more productivity and simplcity . How do you implement digitalization in textile machinery production? And why it is important?
CA: Digitalisation is key to achieving a more sustainable, productive and competitive industry. That is why at Jeanologia we are committed to digitalisation to enable a more efficient and sustainable creative textile industry, allowing cost and resource savings, simplifying processes, and speeding up time to market.
In this sense, it is worth highlighting our eDesigner software, a key tool to achieve a much more competitive, productive and environmentally friendly digital transformation of the textile industry.
This advanced software reinvents the way jeans are created and manufactured, simplifying the design process, reducing samples, digitalizing collections and streamlining pre-production and marketing thanks to its connection with the rest of our technologies.
With eDesigner we connect designers with wash developers and brands with manufacturers, creating a fluid and agile channel to validate designs and accelerate production.
A comprehensive solution that facilitates and boosts designer’s creativity, guaranteeing perfect reproducibility of their designs in production with the confidence that what they see on the screen is what they will get in production.
KTJ: You can mention if you have any local or international standards and certificates.
CA: At Jeanologia we believe that if there is no measurement there is no improvement. That’s why in 2009 we created EIM (Environmental Impact Measuring software) to measure the environmental impact of garment finishing processes and achieve more sustainable production.
Available to the industry, it has become a global standard and it is already used by more than 500 laundries and 60 brands. EIM provides a reliable measurement of the ecological footprint of garments (measuring water, energy and chemical consumption, as well as the impact on workers’ health) to identify areas for improvement and set the roadmap towards more environmentally friendly processes.
KTJ: At the end you can add any other information that you think is interesting for readers in EMEA region and a better interview.
CA: We invite you to visit our booth at ITMA Milan (Stand H14 C208) to discover how our technologies and new operational models can transform the textile industry into more sustainable, competitive and efficient.