Is a circular fashion wardrobe a reality in 2024? At World Circular Textiles Day (WCTD), the organization tracking and emboldening circular textiles progress, we challenged ourselves to imagine that our whole wardrobe had been lost in a house fire. Our old clothes, now a pile of smouldering ashes, had been quite a careful mix of vintage, second hand, long-life classics and our fair share of fashionable mistakes. Luckily, we had insurance. So now we need new clothes. What could we buy now, to make a whole new circular wardrobe?
Using a six-point assessment criteria, WCTD made a longlist of 30 circular textile clothing products available on the shop floor today. We then tasked 30 international experts — including Adriana Galijasevic, founder & CEO Cocircular Lab, Amsterdam; Hannah Carter, ReSkinned, London; Dr. Hanna de la Motte, Tree to Textile, RISE, Sweden; Hannah Lane, Redress, Hong Kong; Hélene Smits, Stating the Obvious, Amsterdam; Dr. Serena Bonomi, Circular Economy Innovation Consultant, Berlin; Tamara Cincik, Fashion Roundtable & Bath Spa Uni; and Lewis Perkins, Apparel Impact Institute, San Francisco — to create a final shortlist of the Top 10, which will be revealed at our annual event on October 8.
Event Details
Facilitator: Becky Earley, co-founder of World Circular Textiles Day 2050, UAL Chair of Circular Design Futures, Design School, Chelsea
Panel 1: Circularity Perspectives
Global experts will discuss the Top 10 product shortlist, bringing unique perspectives to this year’s circular products and discussing how their work contributes to the ecosystem.
- Shelly Gottschamer, New York | Accelerating Circularity
- Tricia Carey, New York | Catalyzing Circularity
- Jai Prakash, Usha Yarns, Chandigarh, India | Manufacturing Circularity
- Ina Budde, Circle Fashion, Berlin, Germany | Verifying Circularity
- Kate Goldsworthy, University of the Arts London Innovation Lab, UK | Quantifying Circularity
Panel 2: Product Deep Dive
Introducing the Tree Jumper — what it is made from; how it was made; what were the challenges; what are the opportunities ahead for their companies and the industry as a whole.
- Anna Pehrsson, Engineer and R&D Partnership Lead, Texaid, Zug, Switzerland
- Robin Gnehm, Co-Founder & CPO at NIKIN AG, Lenzburg, Aargau, Switzerland
NewsRound: 2024
WCTD’s annual round up of breakthrough highlights from around the world and what others are doing to celebrate WCTD this year.