21st Edition of Maroc in Mode 2024: Africa’s Premier Apparel-Sourcing Exhibition

The 21st edition of Maroc in Mode 2024 (MIM 2024), jointly organized by the Association Marocaine des Industries du Textile et de l’Habillement (AMITH) and CEMS-Global USA, is scheduled to take place from November 7 to 9, 2024, in Casablanca. This event is set to be Africa’s premier apparel-sourcing exhibition, showcasing the latest trends and innovations in the textile and fashion industry.

A Hub for Innovation and Business Opportunities

Held in the vibrant city of Casablanca, MIM 2024 is the most anticipated sourcing show on the continent. It serves as a dynamic platform for industry professionals, manufacturers, designers, and buyers from around the globe to explore new business opportunities and collaborations. This year’s exhibition underscores Morocco’s growing influence in the textile and fashion sector, highlighting its strategic position as a hub for high-quality, competitively priced apparel and textiles.

Diverse Exhibitions and Focus Areas

With a strong emphasis on sustainability, creativity, and innovation, MIM 2024 will feature over 400 exhibitors. Attendees can expect to see a wide range of products, from ready-to-wear apparel and high-end fashion garments to home textiles, denim, and technical fabrics. The exhibition zones are meticulously designed to cater to various sectors, including fashion, accessories, and raw materials, ensuring that buyers find exactly what they need.

Engaging Events and Learning Opportunities

In addition to the exhibition, MIM 2024 offers a series of seminars, workshops, forums, and networking events. These sessions provide invaluable insights into the latest market trends and developments, allowing participants to stay ahead of industry changes and innovations.

Highlighting Morocco’s Strategic Advantages

One of the key aims of Maroc in Mode 2024 is to emphasize Morocco’s strategic advantages for global buyers. The country’s geographic location offers quick shipping times to Europe and North America, making it an attractive sourcing destination. Additionally, Morocco’s skilled labor force and robust infrastructure enhance its appeal. Moroccan manufacturers are renowned for their commitment to quality and sustainability, ensuring products meet international standards without compromising on ethical practices.

Fostering International Partnerships

As the largest apparel-sourcing exhibition in Africa, MIM 2024 plays a crucial role in promoting the textile industry within the region and fostering international partnerships. It is a must-visit event for anyone involved in the fashion and textile industry looking to expand their business in Africa and beyond.

Mark Your Calendars

Join us from November 7 to 9, 2024, in Casablanca for the 21st edition of Maroc in Mode. Don’t miss this unparalleled opportunity to connect with global sourcing buyers, discover the latest industry innovations, and be part of Africa’s premier apparel-sourcing exhibition.