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mena carpet news March 2018
Downtown Dubai

Downtown Dubai – POLTRONA FRAU: INTERIORS OF DISTINCTION

Poltrona Frau Group ME presents the highest standards of Italian furniture making to the Middle East.

With more than 250 years of creating quality furniture between them, coveted Italian brands Cassina, Cappellini and Poltrona Frau have instinctively adapted to evolving taste and markets while maintaining an unwavering commitment to excellence.

With the highest quality materials, vast production possibilities and immensely talented craftsmen at hand, the brands collaborate with some of the most innovative contemporary designers such as Patricia Urquiola, Marcel Wanders and the Bouroullec brothers. Their catalogue of iconic works by masters such as Le Corbusier, Gio Ponti and Vico Magistrettin is met with the regard their authors deserve.

Providing high quality pieces for offices, homes, hospitality, cultural venues, cars, yachts and even planes, together the brands inform the interiors of some of the world’s most prestigious properties; with Poltrona Frau’s excellent craftsmanship, Cassina’s modern and quality design and Cappellini’s avant-garde products.

An embodiment of the group’s commitment to better serve discerning clients in the Middle East, the Poltrona Frau Group ME recently opened its purpose-built showroom in Dubai. Curated by Giulio Cappellini himself, the building is characterized by precious materials such as marble and brass, which reflect the shades of the local landscape, bringing together the key elements of the three design led brands.

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